Join the Party

While running the HBO Max handles during their launch year, I oversaw Twitter Watch Parties for the majority of their 2020-2021 theatrical home release slate, including Godzilla vs. Kong, Wonder Woman 1984, James Gunn’s The Suicide Squad, and more. These parties allowed HBO Max to make direct connections with followers in real time, and bolster the existing connection between the consumer and the media. 

For the watch parties I was charged with scripting the Heart To Remind campaign, talent Twitter scripts, HBO Max script, and any remaining participating partner scripts. I also provided copy for tune-in and reminder assets.

Agency: Known
Client: HBO Max
Role: Director of Editorial Content